Search results for "Fund raising"
showing 2 items of 2 documents
Le culte en quête de signes. Une lecture de la campagne du « Denier de l’Église »
2010
Using a semiotic approach, this article analyses the communication actions of the Catholic Church, from a de-centred point of view. Indeed, rather than focusing on the communicational values of the evangelical message, we examine the way that the Church communicates outside its institutional and spiritual sphere, in the profane world of the media, through the example of the "campagne du Denier" fundraising campaign. This is both a fundraising activity, and a message aimed at Catholics, in a sector - public charity and donations - which is highly competitive. As a result, the Church must (re)define its position, the public that it constructs through its discourse, and its discourse itself, i…
Fear Sells: Determinants of Fund-Raising Success in the cross-section of Initial Coin Offerings
2021
This paper explores cross-sectionally the determinants of ICO success as measured by the amount of raised funding. Our study is the first that retrieves an intensive hand-collected data library covering the entire population of all 5,033 ICOs launched in the 2014 – 2019 period. Another important novel aspect is that we address the question whether psychological and financial sentiment cached in whitepapers have an impact on the success of ICOs. We employ natural language procession tools and various sentiment dictionaries to assess the sentiment in whitepapers and our results suggest that ICO investors are largely guided by their emotions when making investment decisions. Additionally, to g…